We love seeing so many parents and kids riding together but have noticed many grownups not wearing helmets when riding with their children.
We believe the best way to not just get kids to start wearing a helmet, but to continue to do so even when we aren’t around, is for parents to do the same.
Because bicycle accidents happen and are on the rise, and it’s not always because someone was riding too fast or recklessly – head injuries can happen even if you are just riding around the neighborhood, down your local rec path, or in your front yard.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.